AN INVERCLYDE grandfather has called time on 20 years of trophy-laden success - to devote more time to his local children's charity.

Inverkip businessman Pat Burke has decided to sell his Trophy World Direct firm so he can commit to Children in Poverty Inverclyde.

Football fan Pat, who has a background in insurance and banking, started his business to support local sport and youth teams.

Over the years he has supplied medals for scores of local cup finals and sports days, helping create many memorable moments.

But now he is turning his full attention to his charity which pays for hundreds of children to go on holiday with their families.

Pat, 71, said; "The business means a lot to me but it is time to step away. Since we began in 2013, Children in Poverty has really snowballed and it takes so much for my time - and I am not getting any younger!

"I am a fan of amateur football and I have been connected to Greenock High School, Inverclyde Amateurs and Gourock YAC over the years.

"There is something special about that trophy and that medal when you win, it means so much to people.

"For me my business has always been about the personal touch, making connections with people and delivering to their door."

Kind-hearted Pat started his charity after being moved by a Greenock Telegraph report about poverty.

He started to raise money so that he could send families to the Hunters Quay holiday home in Argyll and Bute..

Children in Poverty now sends around 200 children and their families away every year.

The charity even has it own holiday home they can use all year round, as well as other caravans they block book every summer and Easter.

Families get a week long stay with ferry tickets, entertainment and food vouchers all included.

They have attracted some big donors, including Morrisons who donated £35,000 for a holiday home.

Last year Pat also set up a partnership with Craigmarloch to offer respite for families.

Children in Poverty also organise a Christmas toy appeal and runs events which include a breakfast with Santa.

Pat, who lives with wife Margaret and has a son Patrick and daughter Colette, added: " I started the business from scratch in 1998.

"Currently, customers are amateur and youth football clubs, golf clubs, rugby clubs, schools as well as corporate awards.

"There is huge scope for expansion."

Anyone wishing to find out more about Trophy World Direct call 07801 472081.