CUSTOMERS who refuse to wear face coverings will now be barred from entering the Morrisons store in Greenock amid concerns over rising coronavirus cases.

Shoppers who won't wear the coverings will be denied entry to the Rue End Street premises.

The move comes amid concerns that social distancing measures were not being followed.

A supermarket spokesperson said: "Those who are offered a face covering and decline to wear one won't be allowed to shop unless they are medically exempt."